Way Too Early Break Even for 3/14/08's Openers

This weeks breakdown includes

Horton Hears a Who, Doomsday & Never Back Down








Horton:

Who doesn't love movies about Who's? Jim Carey, Steve Carell & Seth Rogan top out the voice cast along with numerous other sizable names. Kids movie, G rating, big names, excellent animation & Dr. Seuss...nothing holding back the box office on this one.

45m-50m

Doomsday:

Road Warrior meets 28 Days Later with a fem-fatal lead instead of a Jew bashing drunk Mel Gibson. Looks like a good ol' end of humanity flick. Theater count is going to hold this one back, along with the limited appeal of the genre.

As low as 6m, might surprise at 10m [not likely]

Never Back Down:

Teen angst and martial arts...where have we seen this before.....Karate Kid? Fight Club for kids? I expect teen boys to go nuts over this one, could be this years disterbia?....with a smaller gross maybe [Disterbia came out in April & grossed 22m opening weekend]

10m-15m